There are a variety of benefits of free URL shortening services
Today URL shortening is becoming popular in internet marketing like affiliate and social network marketing. URL must always be shot to avoid the errors while typing and remembering.
If URL is short then it is easy for you and especially for others to remember it and write it too. If URL is longer then there may be possibilities of making mistakes while writing the URL and it will land you in a huge trouble
To overcome this problem the best option is to use a link shortening services. There is lot of URL shortening services which converts yours longer ugly URLs into a short and sweet URL. TinyUrl, BudUrl and Bit.ly are just 3 out of hundreds of free URL shortening services available at your disposal. However, StumbleUpon’s latest invention. Thus, URL shortner service has greatly helped many web browsers to shorten their longer URLs to simple, short and sweet URLs. You save ample of time as now there is no spelling error or confusion while typing a tiny URL.
Tiny URL is resultant from TinyURL.com, which is the first famous URL shortening service Most URL shorteners convert long webpage address into short URL consisting of a random of letters and numbers. Other URL shorteners allow you to customize your desired URL in such a way that you retain your keyword for that specific webpage. By retaining your keywords in your URL, you can make people to visit your site and make them to remember your Webpage address for their further visit.
One of the general concerns about using a URL shortener is that it affects google ranking and search engine optimization. Your site page rank is greatly improved as you promote them more often with the aid of URL shorteners. Moreover, using URL shortener like urlCRUNCHER which allows you to customize your link and retain your keywords, your Google page rank is further enhanced and optimized your site among search engines.
Everybody should use five or six competing link shortening services dividing sites fairly evenly between them. This will help mitigate the problems should one of them crash. I hope you realize the difference this could make; you could be giving someone else all of your sales already. Instead of making money from your sales funnel you might be just handing it off to someone else.
I have heard horror stories of people who used redirection services such as TinyURL and Bit.ly - apparently they are notorious for often screwing up affiliate links and not giving you credit for any sales. Most other link shortening services will have these problems as well.
I think you can fairly easily create your own URL shortener. I haven’t confirmed how easily this can be done, but I do know if you “make your own URL shortener” it seems as though it can indeed be done.